SMS Marketing

SMS is a highly effective medium to reach customers when properly integrated into your already existing marketing mix. With an SMS mobile marketing program, consumers must opt-in to receive your mobile content. For those that opt-in, SMS marketing provides you a direct channel to communicate with consumers via their mobile device reaching them anytime, anyplace. With over 285 million US mobile subscribers and most owning devices that support SMS, SMS marketing offers the broadest audiences reach of any mobile channel. By using SMS marketing and a little creativity, you can encourage consumers to interact immediately with your brand by delivering relevant and engaging content that persuades them to come into your store, buy more of your products/services or visit your mobile website regularly to check for weekly or daily specials.

Real time is the right time!  With 90% of Americans being considered “active” mobile phone users, it’s no wonder that SMS/Text messaging is readily becoming the most effective form of marketing in today’s society.  On a daily basis there are roughly 3.5 billion text messages sent out in the U.S.  This extremely high engagement between Americans and their mobile phones allows for the use of short codes and SMS to immediately interest the consumer when sending out a Call-to-Action.  Integrating traditional media with short codes using a Call-to-Action allows for marketing messages to be put out in the real word as a customer engagement tool. Put an immediate call-to-action on outdoor ads, radio spots, TV Commercials, magazines, point of purchase displays, and much more to opt-in your customers into a database that can later on reach that targeted market in a tasteful manner. We can then choose the perfect time to deliver messages to our consumer that won’t be forgotten, they can respond immediately when interest levels and curiosity are the highest.

SMS can also be used for branding, customer generation/loyalty as well as direct marketing.  SMS Reminders, notifications, coupons and alerts are the gateway to more revenue for you and your business. Manna Mobile works with your team to determine the key objectives of your organization and then works with them to integrate mobile SMS marketing strategies that complement their efforts.  Because these SMS alerts, coupons, reminders, etc. are read within 5 minutes of the proposed delivery time, the Call-to-Action rates are better than any type of marketing effort.

Our easy to use campaign platforms allow you to reach your clients in a number of ways via SMS/MMS. Including:

  • Blasts: Blast out immediate calls-to-action at the perfect time to engage your customers and increase ROI’s.
  • Keyword: Campaigns that use a keyword “call-to-action” integrated with traditional media to build databases of customers. This database that is built can then be directly marketed to our customers in the future.  Our team plans out marketing calendars months in advance of the promotions that go out to the growing customer database. The frequency of the messaging is directly determined by the business entity itself and the customer base.
  • Voting/Polling: Create all types of exciting and engaging voting/polling campaigns to ask your customers specific questions about their taste in your products/services. As people vote via SMS they are instantly categorized and put into a database that can easily analyze and track the results.
  • Auto Responder: Our platform allows you to easily set-up automatic messages that can be set-up in hours/days/weeks/ to the exact moment you want your customers to receive your marketing message.
  • Text2Screen: Engage your audience at any venue by creating a Text2Screen campaign that enables people to text your mobile keyword followed by a message so it can be projected onto a large screen in real time!  A great way to keep your audience involved and entertained at the same time.
  • Survey: Create a survey template for asking specific questions about your clients’ preferences in your products/services.
  • Text2Win: Engage your clients with Text2Win campaigns and build large databases that can later on send out marketing promotions for your company. Yet another out of the box solution to gain leads while promoting your brand with differentiation by using mobile marketing strategies.
  • Text2Donate: SMS text messaging for Mobile giving/ Mobile Donations is an amazing way to get people involved and an easy way to give back to the community. With a simple call-to-action in traditional media like print ads, TV spots, outdoor ads, radio spots, or any other kind of media, end users can opt-in to give money directly to charitable causes and organizations.

We also offer a website widget that you can install on your desktop home page for your customers to register or opt-in for specific mobile programs. We have the ability to capture even more information from our customers on-line through widgets. Our platform allows us to put widgets on any webpage for your company and ask customers to input the information we are trying to capture.